People won’t take the next step until they trust you enough. The Trust Index shows where your brand and communications build that trust, where it gets lost along the way, and what to fix first.
Your campaigns get reach, but the leads don’t follow.
People visit your website, then drop off before they get in touch.
You know you’re good at what you do. It just doesn’t always come across.
Your analytics show who clicks, but not why someone hesitates.
Usually, it’s not about your reach. It’s about trust.
Choosing a partner, a product or an employer is a matter of trust. Without that trust, your audience puts off the decision or picks someone else. The good news: you can measure it. Which means you can improve it.
A score on its own doesn’t tell you much. That’s why you get a complete report on what’s working, what could be done better, and what to fix first. Clearly explained, with examples from your own communications.
Brand trust and communication trust, scored separately.
Website, socials and ads: what works and what doesn’t.
Specific examples from your own communications.
A clear solution for every weak spot.
What now, what next and what later.
We go through everything together with your team.
The result? You stop guessing and invest where it pays off most. Often without a new brand story or a bigger media budget.
Getting to know you
Together, we decide what we’ll look at
Analysis
We do the work, in 2 to 3 weeks
Debrief
We go through your report with your team
You want to know where you stand, fast
Our experts assess how well your brand and communications build trust today.
A sharp picture, no external research needed
Score per channel: website, socials and ads
A full report with clear priorities
Debrief of the results with your team
You want to know how your audience really sees you
The same method, tested with real people from your target audience through an external research partner.
Everything in Expert, validated with your audience
Net Trust Score: do they trust you enough to take the next step?
The gap between how they see you and how you want to come across
Strategic workshop with a phased action plan
Not sure? Start with Expert. You can always move up to Pro.
Not at all. Whether you’re an SME, a scale-up or a public sector organisation: if you want people to choose you, building trust pays off.
Especially then. A strong brand can carry weak communications for a while. The index shows whether you’re making the most of that trust, or leaving opportunities on the table.
Very little. After the intro call, we take care of the analysis. We won’t need you again until the debrief.
That’s up to you. You can get started with the recommendations yourself, upgrade to Pro or tackle the priorities together with us. Later on, you can measure again to see your progress.
By default, your website, your organic social content and your live ads. Other channels that matter to you? We’ll discuss them in the intro call.
Leave your details and we’ll set up a coffee soon. We’ll walk you through the Trust Index and work out together which option suits you best. No strings attached, promise.
Rather give us a call?
Call us on +32 35 50 00 12.
We helpen je merk sterker te maken, stap voor stap. Stuur ons een mailtje en wij kijken hoe we je kunnen helpen!