Energie.be
Energie.be is an energy supplier based in Brussels with a small, dedicated team. They mainly target private individuals, although companies also join. What makes them unique? A human approach, full transparency, and a strong ambition to stand out in a sector often seen as complex and impersonal.
A values match, not corporate fluff
Our collaboration with Energie.be began in 2021 after a successful pitch. Their team was immediately drawn to our openness about processes and budgets. That connection was there from the start because we share the same values: transparency, simplicity and doing what works. Together, we sharpened their brand story, developed a clear positioning, and brought that message to life with targeted communication.
From promise to proof
We serve as Energie.be’s strategic and creative long-term partner. We create communication plans, launch campaigns, guard brand consistency and ensure thoughtful visual execution. From major campaigns to quick ad hoc requests, we stay close and act fast. Weekly results are reviewed and adjusted if needed, always with sustainable growth in mind.
When the numbers back the story
Our approach works. The brand story is rock solid and provides the foundation for clear, consistent communication. The numbers speak for themselves:
- +1% spontaneous brand awareness
- +7% aided awareness
- 3.6 million impressions
Complex product, crystal-clear positioning
How do you turn something as everyday as energy into a strong brand? When Energie.be came to us, their biggest challenge was refining their positioning. Energy is essential for everyone - but how do you get people to consciously choose your brand? By telling an authentic story that starts from added value. That’s exactly what we did together.
From that foundation, we developed campaigns not only focused on conversion but also on long-term awareness and loyalty. By staying top-of-mind at the right time, Energie.be helps consumers make the right choice - before they even start comparing.
At first, we strictly followed the brand guidelines. But now we’ve grown into a brand with a recognisable visual style and broad creative freedom. That’s entirely thanks to you. A big thank you!
Energie.be
Louise Bosmans, Head of Brand
Brand building with power
Working with Energie.be energises us too. Their team is driven, open, and always ready for the next step. Together, we keep building a strong brand, with campaigns that make Energie.be’s value tangible. That way, we support not just growth, but long-term customer relationships - a crucial factor in a sector where churn is always lurking.
